Concept
Marketing Management
Parents
Children
Business-to-business MarketingCreative IndustriesCultural IndustriesGenerative Artificial Intelligence
10.4K
Publications
832K
Citations
14.9K
Authors
3.4K
Institutions
Top Authors in Marketing Management
Discover the leading researchers and scholars who have made significant contributions to Marketing Management. The statistics shown in this table are calculated from publications relevant to this concept and reflect each author's impact within this specific field of study, not their overall metrics.
| Publications | Citations | H-Index | |
|---|---|---|---|
PK Northwestern University | 58 | 14.8K | 41 |
NF Cardiff University | 44 | 2.9K | 30 |
SD Texas Tech University | 34 | 7.3K | 27 |
CH University of Mannheim | 24 | 6.3K | 24 |
OC Auburn University | 26 | 5.6K | 23 |
GL Pennsylvania State University | 24 | 2.6K | 22 |
PR Texas A&M University | 21 | 7.6K | 20 |
LB Baylor University | 21 | 2.7K | 20 |
NA Indiana University Bloomington | 22 | 6.7K | 20 |
JN Emory University | 23 | 2.8K | 20 |
EG Stockholm University | 20 | 3.6K | 19 |
SD The Open University | 24 | 1.2K | 19 |
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